CHICAGO, May 21, 2024 /PRNewswire/ -- Wilson Sporting Goods Co. is thrilled to announce a multiyear partnership with Indiana Fever guard Caitlin Clark. This collaboration will feature signature basketball collections celebrating Clark's ongoing legacy and involve her in product innovation across the WNBA, NBA, and the broader basketball community, further cementing her influence in the sport.
"Wilson is dedicated to celebrating the most iconic moments in sports and aligning with trailblazers who push boundaries and create their own narratives," said Amanda Lamb, Head of Global Brand at Wilson. "Caitlin Clark is not only a record-setting athlete but also a cultural icon who has profoundly impacted the game. We are proud to partner with her to continue innovating in basketball both on and off the court."
In her role, Clark will test, advise, and provide feedback on a range of Wilson basketball products, helping to advance the game from youth levels to professional. Throughout 2024, Wilson will release collections celebrating Clark, including her first-ever signature basketball line debuting later this year.
Clark expressed her excitement, saying, "It's surreal to have my own basketball collection and to influence what that means for future generations of athletes."
The first collection drop is available today, featuring Wilson's classic white and gold WNBA basketball with personalized laser engravings celebrating iconic moments from Clark's career. Consumers can personalize their basketball with one of three designs, available exclusively at Wilson.com.
A key component of this collaboration is to enhance youth access to play, reflecting Wilson's vision of creating a better world through sport. Products will be available at various price points through Wilson's direct-to-consumer channels and key retailers. Additionally, Wilson will support the Caitlin Clark Foundation, aiding its mission to uplift and improve youth communities through education, nutrition, and sport—three pillars that have been foundational to Clark's success. For more information, please visit Wilson.com and follow @WilsonBasketball and @Wilson on social media.
About Wilson
Chicago-based Wilson Sporting Goods Co. is the world's leading manufacturer of high-performance sports equipment, apparel, footwear, and accessories. With over a century of innovation and heritage, Wilson celebrates iconic moments in sports across Racquet Sports, Baseball, Softball, American Football, Basketball, Volleyball, Soccer, and Golf. Wilson is part of Amer Sports Group, a publicly traded company on the New York Stock Exchange.
In Basketball, Wilson supplies the Official Game Basketballs for the NBA, WNBA, NCAA for March Madness and the Final Four, Basketball Champions League (BCL), Basketball Africa League (BAL), FIBA 3x3, and approximately 39 High School State Associations.
"Caitlin Clark, NCAA Division I all-time leading scorer and WNBA rookie, remarked, "Wilson has been with me through some of the most pivotal moments in my career, and I couldn't be more excited to continue driving basketball forward alongside them."
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