Caitlin Clark Lands Historic Endorsement Deal

 

Before going pro, Caitlin Clark was considered one of the greatest collegiate players of all time

Before going pro, Caitlin Clark was considered one of the greatest collegiate players of all time.

Women's basketball superstar Caitlin Clark has signed a groundbreaking sponsorship deal with US sporting goods company Wilson, a move not seen since Michael Jordan's historic partnership. The company is releasing a signature collection of items featuring Clark, including limited edition basketballs. Jordan, an NBA legend, was the last athlete to have such a deal with Wilson.

This arrangement adds to a growing list of sponsorships for Clark, who has become one of the biggest names in US sports. With the multi-year deal, Clark will become a brand ambassador and release additional items with Wilson, a century-old sporting goods brand.

"Wilson has been with me during some of the most pivotal moments in my career," Clark said in a press release. "I couldn't be more excited to continue driving basketball forward alongside them. It feels surreal to have my own basketball collection."

Clark also has endorsement deals with Nike, Gatorade, State Farm, and more. The 22-year-old joined the WNBA's Indiana Fever this year as the first overall pick after a prolific collegiate career at Iowa University. As a college athlete, she shattered dozens of basketball records and created an international fan base, now boasting over two million Instagram followers. Her influence on the game has been dubbed the "Caitlin Clark effect."

Among the collegiate records Clark broke was the most three-point shots made in a single season, a record previously held by NBA star Steph Curry. As part of the Wilson deal, the company will release three limited-edition white and gold basketballs featuring Clark, commemorating her first season in the WNBA. One design shows her in a pose she often strikes after making her signature long-range shot.

Despite her success off the court, Clark's professional debut has been challenging. Her Indiana Fever have zero wins and four losses this season, though she is the team's leading scorer, averaging 17 points per game.

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